Jul 10, 2024

Content & Aggregation

Aristocrat Interactive™ expands to Play Alberta with new games

Alberta to offer Aristocrat Interactive games online in Canada.

LAS VEGAS (July 10, 2024) – iGaming in Alberta continues to soar to new heights on PlayAlberta.ca. Alberta’s only regulated gambling website has now added select titles from Aristocrat Interactive, Aristocrat Leisure Limited’s (ASX:ALL)  regulated online Real Money Gaming (RMG) and Gaming Systems division.

The integration of Aristocrat Interactive’s games will provide a familiarity for players, as Aristocrat Leisure Limited’s land-based gaming division, Aristocrat Gaming, is the number one supplier of slot terminals within Alberta land-based casinos. 

Steve Lautischer, Executive Vice President, Business Development, said: “Adding another world-renowned games provider to PlayAlberta.ca only helps bolster entertainment offerings for our players. Aristocrat Gaming has an established presence globally and the convergence of Aristocrat content through Aristocrat Interactive in Alberta will continue to make the province’s only regulated gambling website a best-in-class iGaming destination. We look forward to building a relationship that benefits both Aristocrat and all players on PlayAlberta.ca.”

Shivan Patel, VP of North America at Aristocrat Interactive, said: “Expanding our reach across North America remains a key priority, and this launch with Play Alberta represents another milestone in our commitment to delivering the very best content to players in the region.

“Play Alberta has resonated with players across the province and we are thrilled to establish what we are sure will be a very positive relationship.” 

Titles being added to Play Alberta include: Buffalo™, Wicked Winnings II™, 7 Hot 7™ and Gold Stacks 88 Lunar Festival™ with more set to be available in the coming weeks. 

Being Alberta’s only regulated gambling website and a leader in online gambling means offering players responsible gambling tools that engage all players. AGLC’s GameSense and Self-Exclusion programs are best-in-class resources that offer bet, deposit and loss limits, to make sure players are in control of their gambling. 

This past year, PlayAlberta.ca generated $179 million in net sales, an increase of more than $35 million from 2021-22. That number contributes to the $1.5 billion in total gaming revenue that’s sent to Alberta’s General Revenue Fund and supports programs and services that Albertans rely on every day. 

About Aristocrat Interactive

Aristocrat Interactive is Aristocrat Leisure Limited’s (ASX:ALL) regulated online Real Money Gaming (RMG) business and was formed in 2024 with the combination of Anaxi and the NeoGames businesses (NeoGames, Aspire Global, BtoBet, and Pariplay). The business is an industry leader in content and technology solutions for online RMG, with a full-service offering that includes content, proprietary technology platforms and a range of value-added services across iLottery, iGaming, Online Sports Betting (OSB), and Gaming Systems.

For any media inquiries, please contact [email protected]

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